Workshop Focus:

In this workshop, Prof. G. Shainesh will share insights from his international academic career spanning over three decades, drawing on specific examples from his own research journey. He will highlight best practices and proven pathways to achieving success in:

• Conducting high-quality research in international marketing and related domains
• Publishing papers in top international journals
• Supervising doctoral students effectively
• Developing sustainable academic and industry partnerships

   

The session is designed to be highly interactive. Participants are welcome to share their own experiences, challenges, and aspirations, so that the group can collectively learn from diverse perspectives and identify practical strategies to overcome common obstacles in building a strong research profile.

Citing concrete examples from his 30+ years in academia, Prof. Shainesh will also address issues such as choosing research topics with global relevance, positioning work for leading journals, navigating the review process, and balancing teaching, research, and service responsibilities

Target Audience:

This workshop is intended for:

• PhD students who are interested in pursuing research in International Business and International Marketing
• Faculty members who wish to strengthen their research capabilities and publication record in these areas

The session will be particularly valuable for scholars at the early and mid stages of their academic careers who are looking to build a coherent, impactful research agenda in international marketing.

Workshop Schedule:

Saturday, October 10, 2026, 6.30PM – 8.00PM IST

The sessions will be delivered as Live Online over the Zoom platform. Given the online session, participants must be equipped with the requisite level of Internet connectivity. Participants are also required to turn the video on during the session as this helps to create a learning environment that is quite similar to a face-to-face class.

Last Date for Registration: OCTOBER 9,2026

Certificate Of Participation:

You will receive a Digital Certificate of Participation (granted by request to current AIB members ) on full video attendance in the zoom session

PARTICIPATION CHARGES:
For 1 workshop – INR 500/- or USD 10
For 2 workshops – INR 800/- or USD 20
For 3 workshops – INR 1000/- or USD 30
For all 4 workshops – INR 1300/- or USD 40

Attend at least three of the four workshops in this series to qualify for a complimentary one-year AIB membership, valid for regions under the AIB South Asia Chapter.

Check https://aib-southasia.org/online-workshops-for-2026/ for participating in more than one workshop.